Ford raising the prices further

http://news.bbc.co.uk/2/hi/business/8116407.stm

Summary

Although a lot of companies are lowering their prices, Ford is raising them. This is the third time this year that Ford raises his prices. Ford tells us that they have to do it because of the weak pound against the euro. Mr Sharp tells us that if they did not raised the prices, Ford had to pay an extra 3,500 pounds for each car. He also says that it will not be that much, because they can have a refund of 2,000 pounds when they hand in a car that is more than 10 years old.

Reaction

I do not think that it is a very good idea for Ford to raise their prices. I think that they need to, because they have to make some profit, but I also think that they will lose more money because people will buy another car. People will probably not even buy a new car in this time of crisis, and if they buy a new one, they will by one that is as cheap as possible. Ford will than be one of the companies that has cars that are to expensive.